eTail: Will Omnichannel Personalization Boost Holiday Sales?
2019 eTail Holiday Report: New Ways to Drive Holiday Sales
See how retailers and big brands are using omnichannel personalization and digital technology to unify digital and in-store experiences, individualize customer journeys, and improve retail holiday sales in this new eTail report.
The report is based on a broad survey of retailers preparing for 2019 holiday sales, answers these questions and much more:
- The new methods 59 percent plan to use for presenting products—based on better understanding of core customers and purchasing drivers
- One highly effective customer personalization strategy to improve conversion that nearly half of retailers surveyed plan to use
- Two tactics retailers think will make 2019 a better year—and how personalization plays a big role in one of them
Not sure if you're ready for the 2019 holiday season? Then read this report NOW, while there's still time to adjust.